I’ve had customers ask if their website is still as important with the popularity of social media. I saw this article below in a newsletter that addresses this topic partially. The answer is a resounding YES, websites are still very important. Another article said recently...
Continue ReadingAugust 15, 2012, Rochester, NY — Lerentech Solutions LLC announces the opening of their new office located in downtown Rochester, New York at 510 Clinton Square. Since 2009, Lerentech has been providing business and organizations with an array of IT, Web development and Internet marketing...
Continue ReadingA new report and article on the American Express Open Forum says consumers still prefer company website to Facebook and visit them more. This doesn’t mean Facebook, Twitter, LinkedIn and other social media are less important; however, it does mean that companies can’t neglect their...
Continue ReadingI just talked to another new client who said he has paid for website design and search engine optimization (SEO) but within 10 seconds of looking at his site I could see that he didn’t get quality SEO work, if any. Companies claiming to provide...
Continue ReadingAccording to a new Chief Marketer report: “Scans of barcodes and QR codes are up 15 percentage points over the last survey, to 68% of the responders. Smartphone apps have also seen a sizable lift, to 44% of respondents, given their once-prohibitive upfront development costs.” More...
Continue ReadingBusinessinsider.com posted a graphic showing how many social media marketing tools and social media networks there are. It looks very intimidating but Internet marketing, SEO & social media, don’t have to be this difficult. With a little bit of a time and a small budget...
Continue ReadingLerentech was honored recently as one of the top web design companies in the nation by startup SourcingLine. Lerentech is one of 15 named to the Leaders Matrix out of hundreds considered nationally. The full press release is below. Startup Publishes New Research and Ranking of...
Continue ReadingWhen my partner and I started Lerentech Solutions, our business was focused on web design and development, search engine optimization and application development. Social media existed, though Facebook, Twitter and LinkedIn were still fairly new. As technology rapidly advanced over the past few years and–social...
Continue ReadingLerentech has recently launched a few new sites using a mix of responsive web design and mobile themes. Responsive design is a new way to design websites using new technology that enables the format/layout and images to change size and shift to optimize for different...
Continue ReadingWebpronews has a great infographic on mobile app facts. Among them, users are now spending more time on their mobile apps than the Internet! You can view it here.....
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